The challenge was to drive brand awareness for Monster’s new line of headphones in an interesting and unique way. Our solution was to take an empty retail shop window and add creative branding integrated with the latest innovative technology to deliver consumer engagement
We partnered with our technology supplier to build and deliver an exciting experience, which would engage all of the senses.
A custom projection was created, kicked into life by people interacting with the brands product on a touch screen mounted in the window. Once the consumer had voted for their favourite colour headphones the cubes within the window would be projected on in an experience that is like nothing you have seen before.