Friars Walk, Newport is a relatively new shopping centre in South Wales, this summer the centre is looking to entertain guests with interactive art. The musical wall is the perfect solution for Friars Walk to use as it acts as a fun activation for shoppers to play with and it fills an empty retail unit in an innovative and exciting way
The musical wall is an interactive hoarding placed over the front of the empty retail unit. It allows shoppers and passers by to play with the musical instruments when they touch the points on the instruments. This activation attracts people of all ages and gives consumers a surprising and fun break from their shopping.