Eastbourne Arndale Centre is a large 350,000sq ft centre which is about to undergo a further expansion project. The 16m visitors it attracts per year have a large number of amenities to choose from in the centre. Nexus wanted to capitalise on the seaside location of the Arndale centre for a sea themed games wall.
We installed a ‘Save the sea’ game around the play to win concept. The game format was players aiming to remove rubbish from the sea. This not only highlights a significant issue around the negative effects of pollution, but engages the customers by giving them a chance to win vouchers for their favourite places.